How to Grow a DTC Cosmetics and Personal Care brand April 29, 2021
With the digitization of Cosmetics & Personal Care brand, the omnichannel marketing emerges as a key and hot point for business growth under the influence of the epidemic. Omnichannel marketing is an approach that provides customers with a completely seamless and integrated shopping experience from the first touchpoint to the last. That means that each channel works together to create a unified message, voice, and a brand for your company.
Join our webinar in May-Beauty and wellness April 22, 2021
The COVID-19 pandemic has had far ranging consequences on our lives and wellness, with the most immediate impact being concerns over our overall health both physically and mentally. The Concept of beauty is changing.
How Wellness Has Changed the Beauty Landscape April 14, 2021
2020 was a rollercoaster year for the beauty industry with the onset of the raging COVID-19 pandemic. Not only were consumers denied the interactions that are intrinsic to beauty like in-store product testing and pampering at spas and salons, but they also had to adapt to new personal care and grooming routines.
Join our free webinar in April-Beauty Ingredient innovation and trend April 8, 2021
Following the smooth holding of the first webinar in March, experts from Beauty Kitchen, Modern Botany and Luisa Oliva Consulting will join our webinar- Beauty Ingredient innovation and trend on April 28, 2021. It will focus on knowledge sharing, academic exchanges, trends analysis etc.
Follow-up report of the webinar- Reinvent the Chinese market April 1, 2021
Beauty Academy powered by BeautySouricing has launched successfully its first webinar- Reinvent the Chinese market, collaborating with industry experts from China Skinny, CIRS Group, Double V Consulting, MomentZ. Let’s explore what the takeaways are for both international and domestic brands to enter the beauty market and grow business in China.
Beauty Industry Deep Dive--The Growing Merger and Acquisition Trend March 23, 2021
Since the turn of the century, the beauty industry has witnessed a steady flow of revenue. We watched it increase from $30.8 billion in 2003 to $52.3 billion in 2009. What makes the beauty industry unique is that it's a non-essential product that still performs well during economic downfalls.
Join our webinar in March-How to connect to the Chinese beauty market March 9, 2021
BeautySourcing's Beauty Academy is a training and resources sharing platform offering courses and workshops for both executives and employees who are interested in learning about updated information related to beauty business. The Academy is going to launch its webinar series. We're going to have'Reinvent the Chinese market'in March,'Beauty Ingredient innovation and trend'and'Sustainable Development' in April,'Beauty and Wellness'In May etc.
Monthly Recap--Chinese new interest in niche Western beauty, 7 Ways Technology is Transforming Beauty Businesses and more March 2, 2021
A growing sense of individualism and a constant need for newness is powering Chinese consumers allure for niche beauty, which has turned China's $62.8 billion beauty market into a promise land for Western niche beauty brands. If you haven't had any plan, it's time for you to join in BeautySourcing, who will provide you a trial experience to enter to China beauty market.
A Special China Market Explore Journey February 25, 2021
Individualism and a need for newness is powering Chinese consumers allure for niche beauty which has turned China's $62.8 billion beauty market into a promised land for international and domestic niche beauty brands.Due to the international travel restrictions,many beauty suppliers are wondering how to enter the market.
7 Ways Technology is Transforming Beauty Businesses February 23, 2021
Beauty is an agile industry, making it one of the most vibrant of all retail businesses. It's consistently evolving and finding new ways to bob and weave through sudden changes in the market.